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Johannes Ernst

On the question of “What’s the plan to make money?”, #bluesky CEO Jay Graeber says:

“We’ve been building marketplaces within the app, essentially. So, we’ve got information marketplaces, moderation marketplaces..”

How can that produce enough revenue to make the VCs happy? Just what kind of information marketplaces might she be thinking of that can produce those results?

theverge.com/2024/3/25/2410887

13 comments
Alex Gleason
@J12t Remember that just because journos think something is relevant, doesn't mean it's relevant.
Lucent Maven Katanova

@J12t
The point isn't to actually make money, it's to make the VCs happy.

They want to include things that look like they can make money to the VCs.

Actually making money is a thing to wave a hand vaguely at and say "and you're smart so you know this will work"

der.hans

@J12t "moderation marketplaces"?

Buy the moderation you want?

Are user blocks a la carte orders?

Instance blocks are value meals?

Doug Belshaw

@J12t Selling user data is the only way that VC-backed 'free' apps can survive.

Tofu Golem

@J12t
Making those vultures happy should not be a consideration for anybody.

Laura Lis Scott

@J12t @KatM “we’ve got information marketplaces”

What information could that possibly be? :eyeroll:

Ryan Lounsbury

@J12t It can’t and it compromises fundamental underpinnings of free social platforms by deriving value from charging for things like moderation.

I’m sorry but Bluesky is compromised at its core.

DuncanMSussexPol

@J12t have to admit that I'm a lot more concerned about Bluesky after reading that interview than before.

Personally I find it a bit boring but kind of assumed there was more of a viable business plan. Looks DOA tbh, at least without Twitter itself being interoperable with it (as planned pre-Musk).

Olivier Simard-Casanova 🦋

@J12t It’s worth exploring other business models.

The two current ones are completely broken: you either sell or exploit users’ data (as legacy social media do), or you rely on donations but then you don’t have enough resources to scale (as repeatedly shown by Mastodon).

I’m not saying Bluesky will be profitable. Nobody knows. But exploring a third way that generates enough money while avoid mining personal data is interesting.

Johannes Ernst

@o_simardcasanova Other models are certainly needed and any experiments are to be welcomed. But they need to have a chance to produce enough revenue, and I cannot see that paid moderation can do that.

faraiwe

@J12t one needn't wonder WHAT is being SOLD at those "marketplaces".

#DTBOs

Peter Brown

@J12t of course it can’t make money. It should be left like the email protocol as a common good

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