@alexwild In my experience, tweeting/posting about other peoples' studies rarely gets a ton of attention (in terms of likes and retweets and equivalents), at least compared to posting about my own studies. People are maybe more likely to remember papers posted on social media if they have a closer connection to the author. I definitely felt that on the response of some of my studies. I am still going to post about papers I read and find interesting, though. ;)