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Stefano Marinelli

I read that the official Mastodon instance of the Swiss government will be closing down.

They say there are few active users, low engagement, and minimal interaction, which seems quite plausible. Additionally, they claim that "on platforms like X or Instagram, the Federal Council and the Federal Administration have many more followers." I believe that too, of course.

However, I do not agree with their decision. I think a government shouldn’t be overly concerned about follower counts and interactions, but rather about providing free, autonomous communication that is independent of third-party companies. In my view, a government shouldn’t operate like a business focused on "numbers."

Still, I appreciate their experiment - many governments, like the Italian one, haven’t even tried.

Regarding costs and management effort: an instance with 5 users and 3,500 followers (numbers provided by them) can run on a VPS for €3 a month and doesn't require heavy moderation. The cost for them is nearly zero. Yet, the freedom of information and discussion, especially for a Neutral Country, should always be a priority.

I believe that maintaining control over one’s information channels is crucial, especially in today's world. But, I fear that decision-makers only consider the numbers, which often favor the flashiest - but worse - solutions.

Encouraging citizens to use closed platforms is, in my opinion, a wrong choice.

Thanks to the Swiss government for at least giving it a shot.

admin.ch/gov/it/pagina-inizial

#Mastodon #FreedomOfSpeech #Switzerland #Fediverse #SocialNetworks

19 comments
Francesco P Lovergine

@stefano
I find it indecent that such social networks, in some cases, become the official communication channels of local government bodies. While a balance is due for a trade-off between efforts and results, not having an indie website for every org is not understandable (and the global cost could be virtually zero with accurate planning).

Salvo Micciché

@stefano
ma infatti mi sembra una decisione decisamente errata...

But indeed it seems to me a definitly wrong decision...

nnullzz

While a VPS to run a server for their instance isn’t expensive by any means, I wonder what the price of having someone operate it is inflating the actual costs. Is it possible that they’re contracting out the development work and are being overcharged, leading to their view that it’s not worth the outreach they’re getting?

I agree that providing whatever forms of communication possible is the best way to go. But the decision might not be as cut and dry as it looks on the surface. Or maybe it’s laziness? Who knows.

While a VPS to run a server for their instance isn’t expensive by any means, I wonder what the price of having someone operate it is inflating the actual costs. Is it possible that they’re contracting out the development work and are being overcharged, leading to their view that it’s not worth the outreach they’re getting?

ahimsa

@stefano
"I think a government shouldn’t be overly concerned about follower counts and interactions, but rather about providing free, autonomous communication that is independent of third-party companies."

Agreed!

Plus if they post on X then anyone who does not have an X account cannot see threads/replies, only the first post.

And even then it's kind of wonky! Sometimes when I look at an X profile (not logged in since I have no account) I see old posts and not the latest ones.

@stefano
"I think a government shouldn’t be overly concerned about follower counts and interactions, but rather about providing free, autonomous communication that is independent of third-party companies."

Agreed!

Plus if they post on X then anyone who does not have an X account cannot see threads/replies, only the first post.

ahimsa

@stefano I should add that trying to view Instagram posts without being logged in (I don't have an account there, either) can also be difficult.

Julien Colomb

@stefano i will send an email to the responsible person urs.bruderer@bk.admin.ch and tell they should think again.

obc :quebec:

@stefano I think the cost for governments to offer some online public space is way too low to be unable to afford it. Either in funds or time.

C.N.

@stefano i should have reacted to their boring multi-langual press releases then? I kept going for something interesting.

Suoko

@stefano@mastodon.bsd.cafe
exaclty, they could keep it running for a few hundreds euros and a maintainer/moderator
I vet they spend much more for unused email acounts (either 365 or google accounts)

Rob van Kan

@stefano The Italians, lasciamo perdere questi Italians...

Rufus J. Cooter

@stefano I'm curious - does anyone know if they had enabled the bridges to BlueSky and/or Threads? Seems like that would have been an easy way to get more followers/engagement...

Mikołaj Hołysz

@stefano The cost isn't 0, as the risk is potentially unbounded.

Imagine if somebody hacks into the VPS, waits for a Twitter outage, and posts a message from a top government official that Zurich is under imminent nuclear attack from Russia, then conveniently forwards the link to that official government instance to all the media.

Stefano Marinelli

@miki the same could happen if the X accounts gets hacked. Or the website. Having multiple communication channels is the key to avoid those kinds of problems.
Monoculture is always a problem.

OfShad0ws

@miki
I would argue that hacking into the (correctly set up, maintained and updated) VPS is harder than hacking into Twitter

One can also employ better protection against such vulnerabilities: move official accounts to another instance and lock the login page behind the firewall, allowing only connections from inside their office network. This is a trivial task.

@stefano

William Robison

@stefano I wonder if they still use AOL Keywords?

It would be wise to maintain their Mastodon Instance, if for no other reason to maintain a single communication channel they control and will always be there.

inviridi

@stefano Beautifully said! Also agree with your stance in this.

Things take time... they will come back to the Fediverse.

𝙹𝚘𝚑𝚊𝚗

@stefano They post too few kitties to gain popularity 😄

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